Zack Snyder’s Justice League remains overshadowed by its social media campaign

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On March 18th, a four-hour version of director Zack Snyder’s original vision for Justice League will hit HBO Max.

Early reviews are mostly littered with praise for the movie, calling it a win for fans of Snyder’s other superhero films (Batman v Superman, Man of Steel). Others acknowledge that, hey, at least it’s better than the original film released in 2017, which was spliced together by Joss Whedon after Snyder had to step back from the project to cope with the sudden death of his daughter. Whether the movie lives up to people’s expectations or not, the very existence of it — the marketing behind it, what it represents to fandom as a whole — is a turning point for online fandom.

A quick reminder of what the last four years have...

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