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[Slashdot] - Google To Block Election Ads After Election Day

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Google informed its advertisers Friday that it will broadly block election ads after polls close Nov. 3, according to an email obtained by Axios. From a report: Big Tech platforms have been under pressure to address how their ad policies will handle conflicts over the presidential election's outcome. Facebook recently said that it will no longer accept new political ads for the week leading up to Election Day, but it will not block election ads after the polls close. It will, however, reject ads from U.S. political campaigns prematurely claiming victory before results have been declared, per Fast Company. In the email, Google says that advertisers will not be able to run ads "referencing candidates, the election, or its outcome, given that an unprecedented amount of votes will be counted after election day this year." The policy, which is intended to block all ads related to the election, will apply to all ads running through Google's ad-serving platforms, including Google Ads, DV360, YouTube, and AdX Authorized Buyer.

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